Different revenue streams…

captive-media2Local computer specialists Manor PCs Ltd have teamed up with Captive Media to install the world’s first retrofit networked washroom gaming system … with hands-free control… at the Unicorn Sports Bar in Congleton.

The state of the art captive media system, which has been demonstated on the TV show Dragons Den, consists simply of a hi-definition screen, fitted at eye level above the urinal, where it commands the full attention of the user. When not in active use, it plays a mixture of adverts and content from one of our twelve ‘PTV’ channels.

But when a user approaches, it flips into gaming mode, using patented technology to detect not only his presence … but the direction of his stream. Algorithms then allow the user to do something simple, but VERY engaging – controlling the system just by aiming their stream left or right!

The games themselves are a lot of fun… and people like to talk about them. They also like to come back and compete, so there is an online Score Centre with scores from across the country, plus Twitter & Facebook to let your pals know you’ve just beaten them!

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